Dialing the Sense of Control in
Retired Life
Project Sponsor:
Fidelity Labs
Faculty Leads:
Ruth Schmidt
Class:
Advanced Behavioral Design Workshop
Project Team:
Ellesia Albert
Kyungtae Kim
Pinakee Naik
Diane Wee
#servespeople
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#systemsdesign
#pulledanallnighter
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#delight
#weflexthroughdiagrams
Applying behavioral principles to a very financially-driven industry and aspect was not easy. Communicating and convincing the researchers at Fidelity — finding ways that would best communicate our ideas — was an amazing opportunity to build professionalism.
To see our project report, click here.